Choose a corner

The brief was to explore three of the seven principles of design. I chose type, image, and space, one for each poster, using the same Charles Eames quote throughout. I focused on creating clear visual communication for each universal design principle, using composition. I worked meticulously on details like kerning, including kerning text set on a path to properly create space for each letter.

The tree is a photograph I took in a park nearby. I chose a beaver because it’s a niche builder and a keystone species, so it changes the world around it, like the quote says. The project was limited to three colors (not including black) and so I went with a duotone style on all of my graphical elements.